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Dear Andrew:
It is rare to be able to
validate marketing efforts a year or two down the road. However,
in reviewing our website we were able to achieve 230% increase
in total hits with a corresponding 70% increase in sales leads.
The disciplined strategic
approach you brought to the process on the front-end still
serves us well today. The data has been corroborated and
re-purposed for an electronic capabilities presentation due out
later this year.
Just so you know, we chose our
partner on this project largely based on your particular grasp
of our business model and the confidence in your approach. We
knew at the time the real added value was the strategic
information gleaned from your analysis techniques as well as
your guidance throughout the project. Your efforts provided real
insights into our needs resulting in both a creative and
strategic success.
We appreciate your enthusiastic
and sensitive assistance throughout.
Dan Stellmaker
Director of Sales

Freeman Exhibit Company
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